3d San Diego’s Black Friday 3x Tournament To Bring Fast-Paced Lacrosse Action to Thanksgiving Weekend

Press Release
ENCINITAS – While most people will be busy worried about buying gifts for the holidays over Thanksgiving weekend, the most serious lacrosse players in SoCal will experience the game at hyper-speed and in fun, learning environment thanks to 3d San Diego’s inaugural Black Friday 3x Tournament.

The first and only 3x tournament in Southern California, the Black Friday 3x Tournament will take over the Magdalena Ecke YMCA on Nov. 25. Boys and girls teams – selected by the players themselves – will compete throughout the day in a condensed, 3-on-3 version of lacrosse that is growing in popularity.

The 3x concept – commonly known as “three-by” – is played on smaller courts or fields, using three-by-three nets and a tennis ball. The games are played with no designated goalie, but players constantly rotate positions, giving each participant the chance to play offense, defense and goalie,

Woven into the 3d Methodology as a way for even the most advanced lacrosse player to continue improving his or her skills, 3x produces a rapid tempo, countless touches for each player and forces players to make extremely fast in-game decisions – all helping them become more intelligent, more confident and more skilled.

“This style of lacrosse is a phenomenal way for players, no matter how experienced or how savvy, to improve their skills and get valuable reps in an environment that will simply make you a better player,” said Zack Burke, the Director of 3d San Diego and the head coach at Poway High School.

“And, to put it simply, it’s just a blast to play – no matter your age. The ball never stops moving, which helps you become more comfortable as you handle it more. It encourages creativity, quick thinking and it essentially hones your lacrosse IQ. It’s safe. There’s no checking, no long poles, no dodging – so players can focus on their sticks and creating fast ball movement.”

Burke created the Black Friday 3x Tournament as another way to bring players and families together through lacrosse in the SoCal region, but also to give players another chance to hone and develop skills in the off-season.

The Black Friday 3x Tournament will feature two high school boys divisions, one high school girls’ division, two middle school boys divisions and one elementary boys’ divisions.

Brackets and pool play will take place over the course of a few hours. The members of the winning team in each division champion will each receive a head provided by STX, 3d Lacrosse’s official equipment partner.

Family and friends are encouraged to attend the event, where snacks and lunch items will be available for purchase.

“For a long time, 3-on-3 lacrosse of this nature has been a part of how we actually train at 3d Lacrosse and it’s become a part of our culture,” Burke said. “By creating a tournament like this, that is accessible to any lacrosse player of any skill level in SoCal, we are creating yet another opportunity for the players here to learn more about the game, learn to love and learn to get better at it.”

For more information, visit the following link:


Friday, November 25, 2016


9:00am – 2:00pm


Ecke YMCA  |  200 Saxony Rd, Encinitas, CA  92024  |  (760) 942-9622



  • 1st-4th Grades
  • 5th/6th Grades
  • 7th/8th Grades
  • High School JV (9th/10th Grades)
  • High School Varsity (11th/12th Grades)


  • High School (11th/12th)
  • High School (9th/10)
  • Middle School 7th/8th


  • $35 per player
  • $125 a team



  • Pick a team parent. Pick a team name.  Make sure all players are eligible in the same division.
  • Have that parent call the Ecke YMCA at (760) 942-9622 and register your team.
  • All players will need to complete a medical release waiver and bring it the day of the tournament.  The waiver will be emailed to the team parent and posted on this website when available. Players will not be able to participate without the medical release waiver.


  • Call the Ecke YMCA at (760) 942-9622 and register as an adult for your player.
  • Fill out and complete the medical release waiver and bring it the day of the tournament.  The waiver will be emailed to all registered participants and posted on this website when available. Players will not be able to participate without the medical release waiver.


  • Games will start at 9am and run until we have a champion for each age group
  • Each team will be guaranteed 4 games minimum with a chance to make it all the way to our championship